Home Furnishings
"With SuiteRetail, we're able to manage the storefront and backend on one cloud platform, allowing the technology to streamline our business functions so we can fully focus on the customer – and ultimately increase sales." - David Reid, Chief Financial Officer or Boll & Branch
Boll & Branch, founded in 2014, produces luxury, high-quality sheets, blankets, and towels at a fraction of competitors' costs. Their sheets are exclusively made from organic material and go a step further by tracing the origin of their cotton to the farm in which it was picked.
In order to unify e-commerce business and in-store retail platforms, Boll & Branch chose SuiteRetail and SuitePOS, built for Oracle NetSuite, as their retail management solution.
At-a-glance...
Problem: An e-commerce only model did not provide customers with the ability to touch and feel products first, or any form of instant purchase gratification.
Modules Implemented: Advanced Inventory, AvaTax
The SuitePOS Difference: Unified commerce allows Boll & Branch's digital and physical stores to operate on one platform. This improved inventory and supply chain management, gave them a physical brand presence, and in turn, improved the customer shopping experience.
